For the past few years, Google has been continuously modifying its search algorithms for the convenience of its end-users. A few months back, the Google introduced its new SEO algorithms naming them Panda and Penguin. The Google’s Panda update emphasized on high quality and original content, whereas, Google’s Penguin update was designed to target spammy links and websites. Panda and Penguin updates by Google nailed thousands of websites at a time.
These websites observed a drastic decline in their ranking, traffic, and business. Businesses that were effected due to panda and penguin updates are searching for Search Engine Optimization companies to recover the lost ranking, traffic, and business.
Tips to find the best SEO Company to help your website overcome the Panda and Penguin Effect, and they are as follows:
- Experience of an SEO Company– The experience of an SEO company plays a crucial role in recovering your website from the effect of Panda and Penguin. An experienced SEO possesses an in-depth understanding of Google’s SEO guidelines and updates, and acts accordingly to recuperate your website’s ranking. They have time-tested tricks to boost your SERPs, ultimately increasing brand visibility and profit.
- Skilled Webmasters and SEO Experts– Unless you have experienced and skilled webmasters and SEO experts working for you, it is quite tricky for you to improve your website’s ranking in the search results. Experienced professionals have proper understanding of every Panda and Penguin update. After a comprehensive audit of your website; experienced webmasters and SEO experts summarize SEO activities complying Google’s Panda and Penguin updates.
- SEO Strategies Obeying Penguin and Panda Updates– The intention behind the launch of Panda and Penguin was to offer end-users the highest quality and relevant content. Hire an SEO company that excels in framing custom SEO services obeying Panda and Penguin updates, as well as keeping your industry in mind. Google’s penguin updates target spammy links and websites; therefore, avoid contacting companies those are still busy in spamming search engines and performing black hat SEO activities. Only refined SEO tactics based on the latest Google’s SEO Guidelines can help your website overcome the effect of Panda and Penguin.
- Expert Content Writers– Since the day of inception, Google has emphasized on the importance high quality content. Therefore, Google states Content as King. Even in the latest version of Panda update, Google has urged website owners and webmasters to provide high quality and original content on their websites. Therefore, expert content writers are equally important.
In the end to conclude, find an SEO company that has all the above-mentioned ingredients in it. However, if you are stuck, and require help in making a decision about choosing a professional Search Engine Optimization Services and PPC, just contact us